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Fluid Sound Art Festival

THE BRIEF

FLUID is an event of the senses. It celebrates the diverse methods of sound art and sound theory and offers a range of events including concerts, immersive sound presentations, exhibitions and installations featuring our most imaginative musicians, composers, sound designers and media artists in a sense-specific feast for the ears.

The event required a name and an identity package to bring it to life.

THE CONCEPT

  • Use fluid as a metaphor
  • Sound waves function in a very similar way to waves in fluid.
  • Visualise multiple sources of sound combining and collaborating